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Top 3 Ways Netflix Uses Analytics to Keep Customers Hooked

Top 3 Ways Netflix Uses Analytics to Keep Customers Hooked

Netflix is the leader in the entertainment industry with more than 93 million users worldwide. In fact, Netflix uses analytics to keep customers hooked by collecting data as users log in, browse and watch the content. But, how does it manage to produce shows that the audience loves? The Netflix algorithm jumps to work as […]

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How Netflix Save $1 Billion a Year with AI?

How Netflix Save $1 Billion a Year with AI?

Over the last 8 years, Netflix has grown worldwide in an exponential manner through its subscription-based streaming service. In April 2021, Netflix recorded 208 million subscribers, including 74 million in the United States and Canada. What’s noticeable for all the other giants is how Netflix leverages the power of innovative technologies to stay ahead in

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