Blogs

Working with Tableau seeks to change how people view, interact with, and understand data. Tableau is at its best when used to create workbooks that are visual, interactive (interactive delivery to users, either on their desktops, over the web or on a mobile device), iterative (speed the cycle from question to insight to question so

Market Basket Analysis: What is it? Market Basket Analysis is an analytical technique that provides great insights into predicting what would a customer probably purchase in the future. As one of the most widely used concepts in Retail business, MBA helps boost sales, analyze sales patterns of any product, customer purchase patterns via online browsing

Marketing plays a vital role to grow any business or organization. In our last article, we learned about how Media Marketing Analytics could be beneficial for any organization and how we can make strategies to outperform our marketing platforms. Strategies can help us to attain a specific goal but what after that? How do we

In the previous article, Data Migration: RDBMS to Hadoop, we talked about increasing tons of data and transferring it to Hadoop from the Traditional platform. But, is it easy to analyse this much of growing data in Hadoop System? This takes us towards a more fascinating and flexible solution, i.e. Cloud Migration. In the process of

Retailers today have to be on their toes to bring in new features and programs into their offline and online channels to improve customer experience. To bring in any new feature into their ecosystem, retailers have to perform rigorous experimentation to decide what is best for the business. These experiments are often analyzed by using